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Product Marketing Manager HND / BA / BSc Job

2023-11-09 14:04   Administrative / Management   Lagos   148 views
Job Details

Location: Lagos

Job Description

We are seeking a highly motivated and experienced Product Marketing Manager to join our team.

As the Marketing Manager, you will play a pivotal role in developing and executing innovative marketing strategies for the Pharmarun brand, products and services.

You will collaborate with a talented cross-functional team to drive product awareness,engagement, and growth.

Key Responsibilities

Market Analysis: Conduct market research and analysis to identify opportunities, trends, and competitive landscape in the pharmaceutical supply chain sector.

Product Positioning: Develop and refine product positioning and messaging that resonates with target audiences.

Go-to-Market Strategy: Create and execute go-to-market strategies for new product launches and updates.

Content Development: Collaborate with content creators to develop compelling marketing materials, including presentations, collateral, and digital content.

Campaign Management: Plan and execute marketing campaigns across various channels, including digital, social media, and traditional marketing.

Cross-Functional Collaboration: Work closely with sales, product development, and customer support teams to ensure alignment and success.

Customer Insights: Gather and leverage customer insights to enhance product features and user experience.

Analytics and Reporting: Monitor and analyze marketing performance metrics, making data-driven decisions to optimize strategies.

Qualifications

Bachelor's Degree in Marketing, Business or Proven experience in product marketing and community penetration.

Strong analytical skills and ability to interpret data to drive decisions using Google analytics, metabase, Trello, Meta amongst others.

Excellent communication and presentation skills.

Creative thinker with a passion for innovation.

Online and offline marketing

Growth mindset

Community-led marketing approach.

Application Closing Date

Not Specified.

How to Apply

Interested and qualified candidates should:

Click here to apply online

Company Description
Pharmarun is an on-demand platform providing fast and easy access to medication. We do this by finding, financing and delivering medication to users.