Technical Marketing Executive HND / BA / BSc Job
2024-06-28 11:13 Sales / Retail Nigeria 70 viewsJob Details
JOB RESPONSIBILITIES
Collaborating with sales, marketing, advertising, product design and product development team members to plan promotional marketing campaigns
Developing brand styles that effectively capture and convey our company's or clients' voice and mission.
Support the shaping of the company's marketing strategy to align with the overarching objectives.
Partner with the sales and marketing teams to develop marketing materials
Play a key role in planning and organizing promotional events, ensuring each aligns with our marketing strategies
Write blog posts that not only bolster our brand identity but facilitate customer engagement.
Researching previous successful campaigns to understand what worked, what didn’t and what can be improved
Conduct market research to identify emerging trends, market opportunities, and customer insights to inform and refine our marketing strategies.
Continuously innovate and improve marketing strategies to effectively reach and engage our audience, keeping pace with market dynamics.
SKILLS AND REQUIREMENT
Creative thinker and data-driven
Excellent communication skills, both verbal and written
Excellent presentation skills
Deep understanding of marketing principles and industry best practices
Strong attention to detail
Proven work experience as a Marketing Associate, or similar role
Knowledgeable in digital marketing tools and techniques
At least 2 years of marketing experience, preferably in a B2B environment
Familiarity with CRM and marketing automation software such as HubSpot, Marketo, or Pardot is a plus
Culture Fit Considerations:
Must be committed to continuous personal development, and willing to put in 20-60 hours into learning and development monthly.
Ability to work effectively in a team, as well as independently take initiative and deliver results with minimal supervision.
Possess a sense of humor and a preference for working in a dynamic, positive environment.
Education:
Bachelor’s degree or equivalent in marketing, business, or a related field.
Marketing certifications are a plus.