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Senior Marketing Communications Coordinator Bachelor's Degree Job

2 weeks ago Marketing / Communication / customer care Jobs Kano   64 views
Job Details

Location: Kano (Some travel may be required for meetings and other ad hoc activities)

Department: Marketing & Communications, EHA Clinics

Division: EHA Clinics

Reports to: Chief of Staff

Summary of Job

The Senior Marketing and Communications Coordinator plays an important role in enabling the success of marketing efforts in a dynamic, diverse, and growing brand.

The successful candidate will be responsible for all aspects of corporate communications and demand generation for the clinics, their programs, and services.

The Senior Marketing and Communications Coordinator will develop and implement communications strategies and work with internal and external partners to develop and manage communication tools and marketing projects.

Essential Duties and Responsibilities

To perform this role successfully, the Senior Marketing Communications Coordinator will perform the following responsibilities in relation to all clinics which will include but are not limited to:

Core Tasks


Lead communications planning, strategy, and execution for all the Clinics’ programs and services, including the REACH community health program.

Develop and implement strategies to raise the profile of EHA Clinics and the services provided.

Work with the Chief of Staff to coordinate and manage special marketing/communication events, projects, and publications.

Partner with the Executive and Senior Management teams to create marketing plans aligned to the organization’s objectives.

Provide training and marketing leadership and act as a marketing subject matter expert for the senior management team and medical team.

Keep abreast of competition and its collateral, advertising, and marketing efforts, and evolving digital and marketing trends.

Digital Marketing & Content Management:

Facilitate social media engagement and update content in local digital channels.

Develop and execute promotion campaigns via digital advertising channels.

Engage in proactive online reputation management by reviewing relevant client comments (positive or negative) in social media channels and work with internal teams to respond accordingly.

Manage the content of websites and social media channels.

Produce regular email newsletters and client communications.

Plan and execute content production in liaison with internal team and vendors (video, infographic, visuals, web articles, etc.)

Public Relations and Visual Asset Management:

Develop a comprehensive media engagement and PR plan per quarter.

Lead impactful PR strategy activities to drive quality press coverage through media engagement, in alignment with communications objectives.

Maintain a comprehensive list of local media contacts, with particular emphasis on health influencers and bloggers.

Write and distribute all media advisories, media pitches, and press releases for the Clinics.

Manage the execution of events, community/government relations activities, and press promotional activities.

Support the coordination of photography for advertising, collateral, and public relations purposes.

Direct Marketing and Collateral Development:

Oversee development of customer-facing materials (brochures, posters, banners, etc.), and manage approval processes.

Understand brand strategies and ensure all communications align accordingly across all products and services.

Directly manage marketing vendors and suppliers.

Qualifications & Training

Bachelor's Degree in Marketing, Communications, Media or similar discipline.

Must demonstrate excellent marketing communications skills and knowledge. Experience working with cross-functional teams in executing tactics.

Professional certifications, qualifications, and memberships (CIM, ANIPR, APCON, etc.) a plus.

Work Experience:

S/he will be required to have 6 - 8 years of experience in communications, public relations, marketing, branding, or related disciplines.

Experience with healthcare or services marketing is a plus.

Key Skills and Attributes:

Excellent writing, editing, grammar, and proofreading

Strong working knowledge of all forms of communication (print and digital)

Proven success in crafting messaging and maintaining brand voice

Experience in managing digital platforms (Hootsuite, MailChimp, Google Ads, Analytics, etc.)

Proven success in growing social media audiences

Demonstrated ability to organize and handle multiple priorities simultaneously

Effective interpersonal skills

Ability to work in team environments and closely with senior management

Proficiency in Google Suite with a working knowledge of Odoo.


Competitive salary scale based on surveys from top private hospitals in Nigeria.

Salary is negotiable but performance-based.

Other Benefits

The following benefits are available with this offer of employment:

Health Insurance: EHA Clinics will cover medical expenses for yourself, your spouse, and up to two dependents. Further details are contained in the Nigeria Addendum to the EHA Clinics Employee Handbook.

Group Life Assurance: EHA Clinics provides life insurance for you as our employee. This insurance is payable in the event of your death. The effective date of coverage will be upon successful completion of your probationary period.

Group & Personal Accident: EHA Clinics provides Accidental Death and Dismemberment Insurance (ADD) for you as our employee. AD&D covers death by accidental means (rather than natural causes) and dismemberment. The effective date of coverage is your hire date.

Pension: EHA Clinics supports employee retirement preparation and investment by paying a 10% pension contribution on top of the statutory pension contribution of 8% that is already factored into your salary.

Annual Leave: You are entitled to 21 days paid annual leave accrued at 1.75 days/month. Employees may begin scheduling leave with their direct supervisor upon successful completion of their probationary period.

Application Closing Date

Not Specified.

How to Apply

Interested and qualified candidates should:

Click here to apply online

Company Description
EHA Clinics, a subsidiary of eHealth Africa, is a chain of clinics spread across Nigeria that provides innovative and technology-driven healthcare to the population. EHA Clinics currently boasts of three clinics located in Abuja and Kano and is working to expand to other parts of Nigeria. EHA Clinics uses state of the art equipment to bridge the gap in the provision of high-quality diagnostics and healthcare through routine services (general consultations, laboratory investigations, pharmaceuticals, annual medical checks, child wellness checks, ultrasonography...etc) and specialized services (telemedicine, medical evacuation, home care, dental care, ophthalmology, and radiology).