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Sales / Marketing Executive HND / BA / BSc Job

2024-01-26 08:12   Marketing / Business Development   Lagos   35 views
Job Details

Location: Ikeja, Lagos

Employment Type: Full-time

Responsibilities

Develop and Execute Marketing Strategies:

Create and implement effective marketing strategies to promote the school's programs and increase student enrollment.

Lead Generation and Conversion:

Identify and pursue prospective students through various channels.

Collaborate with the admissions team to facilitate the enrollment process.

Market Research:

Stay informed about education market trends, competitor activities, and potential growth opportunities.

Conduct market research to inform marketing decisions.

Brand Management:

Ensure consistent branding across all communication materials.

Uphold and enhance the school's positive brand image.

Digital Marketing:

Utilize digital marketing tools, including social media, email campaigns, and search engine optimization (SEO), to engage with a diverse audience.

Collaboration with Admissions and Educational Partners:

Work closely with the admissions team to streamline the enrollment process.

Build and maintain relationships with educational partners to enhance the school's reputation.

Event Planning and Participation:

Organize and participate in school events, open houses, and fairs to attract prospective students.

Conduct sales presentations to showcase the school's offerings.

Customer Relationship Management (CRM):

Implement and manage CRM systems to track leads and nurture relationships.

Maintain positive relationships with current students, parents, and alumni.

Budget Management:

Develop and manage the marketing budget efficiently, ensuring cost-effective strategies.

Reporting and Analysis:

Provide regular reports on marketing performance, including lead generation, conversion rates, and campaign effectiveness.

Analyze data to identify areas for improvement and adjust strategies accordingly.

Feedback Collection:

Gather feedback from stakeholders, including parents and students, to enhance marketing strategies and address concerns.

Qualifications

Bachelor's Degree in Marketing, Business, or related field.

4+ years relevant work experience.

Proven experience in sales and marketing, preferably in the education sector.

Excellent communication and interpersonal skills.

Strong organizational and time management abilities.

Results-oriented with a focus on achieving targets.

Skills:

The ideal candidate must:

Be Tech Savvy

Be Versatile with social media marketing and management.

Have strong communication skills.

Be creative and innovative.

Have outstanding content creationand copy writing skills.

Application Closing Date

27th February, 2024.

Method of Application

Interested and qualified candidates should send only their CV to: pecroyal.recruit@gmail.com using the Job Title as the subject of the email.

Note: Residents of Ikeja and its environment will be given topmost priority.

Company Description
Pecroyal Educonsult is a training and consulting company with the aim of working with schools to improve the standard, build structure and subsequently make the school profitable. We are very passionate about raising the standard of education in Africa. Pecroyal Educonsult was established in January, 2016 to with the aim of working with school owners, leaders and teachers to ensure that their schools are run in line with International Best Practices thereby meeting up with International Standards. We help manage schools finances, ensure increased cash in-flow and reduce operational cost. In addition to these, we help build committed and dedicated work force that will work as a team to achieve the schools vision.