Digital Marketing Manager Bachelor Degree Job

Description


The Digital Marketing Manager oversees the development and implementation of comprehensive digital marketing strategies, campaigns, and initiatives.
He oversees the development and implementation of both direct and mass marketing programmes.
He provides actionable insights and market intelligence to grow the company’s sales and revenues.


Responsibilities


Establish and implement monthly, quarterly, and annual marketing and sales budgets.
Develop and implement digital and offline marketing initiatives, advertising campaigns, and promotional activities.
Develop and track web and online platform usage metrics and indicators.
Conduct market research for identification of opportunities for event catering.
Conduct research for opportunities at higher institutions’ matriculations, convocations, and student week activities for temporary sales points.
Liaise with stakeholders and potential clients to promote brand image.
Build customer relationship management and email databases.
Conduct programs for the generation of customer feedback and insights.
Work closely with the operations and outlet teams to ensure alignment of marketing and sales goals and activities
Measure the performance of all marketing programs and communicate results to management.


Qualifications


Bachelor's Degree in Marketing, Communication, Business Administration, or related discipline.
Minimum of 3 years experience in an executive position.
Highly experienced in marketing digital products and services.
Strong design and analytical skills
Strong social media marketing skills.
Strong managerial skills with a proven track record in delivering targets.
Strong verbal and written communication skills.



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Allen is a financial & spreadsheet modelling consulting firm. We serve leading business organizations and public institutions helping them build efficient and robust models that underpin their critical decisions in investments, financial transactions, strategic and operational planning. Our k... read morenowledge depth allows us to address most modelling difficult challenges. We have deep financial and spreadsheet capabilities as well as diverse industry expertise. We employ leading consulting and project management processes to deliver transparent and quality services to our clients. We bring a complete suite of financial modelling services including financial model development, financial model audit/review and financial modelling training. We are a passionate team of financial analysts, spreadsheet experts and modelling consultants. We are constantly challenging ourselves to be at the edge of leading financial and spreadsheet modelling skill and knowledge. We are continuously improving our modelling tools to ensure a consistent and standardized approach to our projects.