Brand Manager-Creations Republic HND / BA / BSc Job

Location: Opebi - Ikeja, Lagos

Employment Type: Full time

Key Responsibilities

Business Planning:

Marketing strategy: assist in developing, executing, and owning marketing plans, communication, activity planning, key drivers, and publicity.

Understand strategic marketing plans and execute a creative strategy for the marketing launch of new brands and products, including briefing new assets, creative direction/briefs, sample requests, and asset management.

Develop, execute and assist in day-to-day marketing activities, including local insights collection and synthesis of performance or brand/products.

Perform quarterly brand health checks to ensure forecast is being met and the brands meet expectations.

Develop, execute and assist marketing programs across multiple channels, including TVC, PR, Events, Digital, Social, etc., with a limited budget.

Brand Management:

Work closely with client brands to execute campaigns to ensure full alignment between market needs on deliverables and timings.

Brand and product launch timing, including product life cycle planning, future product planning, and exclusive opportunities.

Undertake relevant market research, e.g., focus groups, report findings, and provide recommendations to relevant stakeholders.

Regularly analyze market data, and report findings to relevant team members.

In conjunction with the sales team, present marketing decks and new product ranges to retailers.

Assist in the planning and executing of internal and external promotional events and materials.

Manage assigned Agency and Brand Relationships

Market analysis, pre-and-post brand performance analysis.

Market analysis, including external stakeholder management ensuring strong relationships, referrals and repeat clients.

Qualifications

3 years of experience in brand management.

Track record of creative development for new and unique products

Excellent written, verbal, and client-facing presentation skills.

Demonstrated ability to execute results against strategy and meet critical deadlines.

Existing relationships with mass, specialty, e-commerce, senior merchants, buyers, distributors, and marketing teams.

Strong knowledge of advertising fundamentals, including brand development, strategy, and management.

Experience implementing brand and license guidelines.

Ability and willingness to travel where and when necessary.

Fluent in Microsoft Office Suite - Word, Excel, and PowerPoint.

Compensation

Salary: N250,000 - N350,000 Monthly.

Annual bonus

Performance-based bonus

Statutory benefits.

Application Closing Date

Not Specified.

How to Apply

Interested and qualified candidates should:

Click here to apply online

Creations Republic is a full service marketing and communications company partnering with established and emerging brands to help them achieve their strategic marketing and communication goals. We prioritise telling your brand story in a way that is compelling, engaging, well rounded, and connects with your target audience using the appropriate media.