Brand and Communication Manager Relevant Educational Qualifications Job
2024-01-15 08:38 Media / Advertising / Branding Jobs Lagos 195 viewsJob Details
We are recruiting to fill the position below:
Job Title: Brand and Communication Manager
Location: Lagos
Employment Type: Full-time
Description
The ideal candidate will be responsible for adapting Fina Trust MFB branding strategy for the target market and is also responsible for building that awareness by developing and executing on marketing strategies to meet consumer needs and maximize profits.
Development of branding strategies, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term to a line with group branding standards.
Planning and execution of all communications and media actions on all channels, including online and social media.
Assisting with product development, pricing and new product launches as well as developing new business opportunities
Creating and managing promotional collateral to establish and maintain product branding.
Managing the budget for advertising and promotional items
Competitor and customer insights analysis
Analysis of sales forecasts and relevant financials and reporting on product sales
Evaluating and optimizing marketing and pricing strategies.
Analysing market trends and preparing forecasts.
Generating new business leads.
Increasing brand awareness and market share.
Overseeing branding, advertising, and promotional campaigns.
Oversee to Marketing storm by working alongside with the Regional Managers and Marketing teams.
Preparing and presenting quarterly and annual reports to senior management.
Promoting our brand at trade shows and major industry-related events.
Keeping informed of marketing strategies and trends.
Objectives
Effective communication of all Branding activities to the bank.
Analysing market trends and preparing forecasts
Planning and execution of all communications and media actions on all channels, including online and social media.
Market storm.
Required Educational / Experience
Bachelor’s Degree in Marketing, Business or a related field, marketing strategy
At least 4-5 years experience
Application Closing Date
31ST January, 2024.
How to Apply
Interested and qualified candidates should send their Resume to: fmaidugu@finatrustmfbank.com using the Job Title as the subject of the email.